Users can create content on a wide range of subjects, such as travel, photography, music and sports. You may think this Reddit alternative is all about cryptocurrency and technology topics, but it's not. Then, users can take their digital STEEM tokens and exchange them for real money. So, when a user creates content that gets upvoted, they're paid, and when users upvote the content of others, they get paid too. Steemit is a blockchain-based blogging and social media site that rewards users with the cryptocurrency STEEM for creating and curating content. Plus, because users can share such a wide range of content, it's great for learning more about your target audience. It's perfect for companies that want to build a stronger, more meaningful relationship with their audience. Why You Should Consider Using It: Without ads and algorithms, Vero is touted as the more "authentic" social media platform. Plus, users can decide who can see each post by choosing between four categories: close friends, friends, acquaintances or followers.Īlthough there's no ads on Vero, brands can still work with influencers on the platform and pay to add a "Buy Now" button to their posts. Users on Vero can share content such as photos, music, TV shows, movies, books, links and more. Vero is an Instagram alternative that boasts about having no ads, no data mining and no algorithms. Why You Should Consider Using It: While Lasso isn't as popular as TikTok now, it could rival its top competitor soon, so if your target audience is using TikTok, Lasso is a platform you'll want to keep an eye on. Why You Should Consider Using It: TikTok has gotten a bit of a bad rep as being a silly lip-syncing platform for kids, but if your target audience is between the ages of 16-24, it's a great place to promote your business and especially effective for fashion and e-commerce who want to work with influencers. Users can easily create and share video content, but what sets TikTok apart from other video-creation platforms is the simplicity of adding musical overlays, fun effects, AR filters and more. TikTok is all about short-form videos that play on a loop, similar to the now-defunct Vine. In fact, according to research firm Sensor Tower, TikTok was the fourth-most downloaded app for all of 2018. Previously known as Musical.ly, TikTok has become a huge hit with younger audiences. If you want to be ahead of the curve, keep your eye on the following five social media platforms to watch. Moreover, if you're an early adopter of up-and-coming alternatives, your company could reap the biggest benefits. But rival platforms are being created all the time, and while many of them don't reach the same heights of success, a handful could give mega-popular platforms a run for their money. If you're a smart marketer, you've been using the these top social media giants to share your content, promote your products and services and grow your business.
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